I get asked a lot, “How do you find time to do it all? If I participate in every social media channel, I don’t have time to do anything else!” Exactly.[...]
One way you can reach a larger audience quickly is to piggyback on established email lists from bloggers and businesses with similar interests. “Third party[...]
I decided to change my email newsletter strategy last month. For years, I sent the entire blog post in the body of the email. We used a custom template that[...]
One of the things I love about what I do is having the opportunity to learn and then share what I’ve learned with you. I recently spoke with twenty hugely[...]
Recently, my daughter Mary mentioned that she would like to begin speaking professionally. As an accomplished businesswoman and popular blogger, she was[...]
It’s popular to complain about social media and talk about how it is destroying our culture, but what if the exact opposite is true? I joined Twitter on[...]
I follow a lot of blogs. I also stop following a lot. Why? My day is the same length as everyone’s, and frankly life’s too short to read bad blogs. Once I[...]
These days everyone knows that you need a platform to get published. But if you’re like a lot of people I meet, you’re overwhelmed, short on time, and not[...]
We open registration for Platform University twice a year. We just completed the relaunch for the fall, and it went extremely well—in fact, we beat our goal.[...]
You may have heard me talk about marketing guru Jeff Walker. Forbes magazine called him the 400 million dollar man. Just last year, I bought his online course[...]
If you want your message to reach the maximum number of people, a blog is hands down the best means I know. But who’s got time? It doesn’t matter if I’m[...]
A few weeks ago, I invited you to be a part of the Platform Conference with a special price for my readers ($150 lower than the published price when you[...]
When I was young, a boy could get a copy of D.C. Beard’s American Boy’s Handy Book, and girls could get The American Girl’s Handy Book (though I knew[...]
When I left the corporate suite at Thomas Nelson I planned to write and speak full time. And that’s exactly what I did at first. One year in fact I gave over[...]
Last November, I launched my most recent Reader Survey. This is the fourth year I have gone through this exercise. I have benefited enormously each time.[...]
Before you launch your new product, service, or cause, you need to develop an online media kit. Here are eight components you need to include if you want to[...]